Logos- A company or product identifier - for example, a representation of a company's initials or a drawing that is the exclusive property of that company. In publishing usage, a virtual equivalent to the trademark. PG graphics


Market economy- An economy that relies on a system of interdependent market prices to allocate goods, services, and productive resources and to coordinate the diverse plans of consumers and producers, all of them pursuing their own self-interest.

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Globalization- Although there is no one precise definition, the term usually refers to the increased flow of trade, people, investment, technology, culture and ideas among countries.

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Brand-A trade name used to identify a product produced by a particular company, distinguishing it from similar products produced by competitors.

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Media-MEDIA (singular medium) are the print (newspaper, magazines, etc.) and electronic (radio and television) communication devices used for advertising.

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DEMAND-The quantity of a good or service that buyers are willing and able to buy at all possible prices during a period of time.

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Distribution-The allocation or dividing up of the goods and services a society produces.

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Expenses-Payments for goods and services.

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Exports-Goods and services produced in one nation and sold in other nations.

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